INTERACTION // VISUAL DESIGNER
What I do when I design a platform, is translating the functionalities into the visitors' visual language. To achieve this, I approach the design process with systematic thinking to build up the pages layer by layer and create a visual scheme that makes sense.
CURRENT PROJECTS: THE CARDANO BLOCKCHAIN BRAND FAMILY ↓
Most of my time is currently taken by building and constantly expanding the visual system of the Cardano projects where I'm responsible for the application of the themes on public facing materials and educational projects.
I am also charged with working towards to create state-of-the-art interfaces that help bring understanding and virality to the projects, as well as showcasing the enormous development effort behind the Cardano blockchain platform.
RECENTLY PUBLISHED ↓
2018.06.07 by Richard Wild
2017.08.10 on Medium
EARLIER PROJECTS ↓
BRAND STRATEGY
RAPID PROTOTYPING
EXPERIENCE DESIGN
BRANDED CONTENT
PROJECT FLOW
- Target audience research
- Wireframing page structure
- Prototyping click flows
- Content architecture for product pages
- Defining and applying visual strategy
MICRO BRANDING
WIREFRAMING
INTERACTION DESIGN
CONTENT ARCHITECTURE
PROJECT FLOW
- Studying existing app and user feedback
- Prototyping click flow
- Building page structure
- Setting up UI element library
- Creating and applying brand refreshment
BRAND GUIDELINE
COMPONENT LIBRARY
USER CENTERED DESIGN
BRANDED CONTENT
PROJECT FLOW
- Organizing existing asset library
- Creating style guide
- Optimizing existing pages for usability
- Rapid prototyping new pages
- Creating visual design for new pages
LOGO DESIGN
VISUAL STRATEGY
CONTENT ARCHITECTURE
LANDING PAGE OPTIMIZATION
PROJECT FLOW
- Discussing business goals
- Creating page mock-ups
- Compiling brand theme
- Creating custom visual assets
- Designing different page views
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Juli Sudi © 2018 London