Special attention was needed during the UI design for the visual mapping of the content, including the membership types, permission levels and activity flows.
In order to help forming a habit out of the usage I tended to create as intuitive task flow as possible. I chose UI elements according to the emotional statement needed to be experienced to complete the next step.
The default settings were based on well-defined user patterns, however, I still had to take into account that for an engaging process, we need to ensure a simple way to override the settings according to the members specific needs.
From the development aspect, it was important that the layout is easily adaptable for smaller resolutions. That is why I chose an easily rearrangeable card layout to display different types of content blocks.
I created a landing page for the project based on the general visual strategy with the aim to make the visitors feel the platform familiar right after signing up.